We make innovation meaningful.
Vision. Through our process we inspire change by delivering new strategic business visions.
Research. We conduct human-centric research throughout the whole process to reveal opportunities and inspire actions.
Design. We make visions tangible by the design of product and services.
We help our clients challenge the present and design their future
Strategic innovation
Detect competitive opportunities and shape innovative solutions to strengthen strategic planning in the short and long term.
Envisioning the future
New business strategies
Customer Experience
Applied research
Understand behaviours by combining different viewpoints, uncover details that numbers don’t express and translate data into competitive actions.
Human centric research
Strategic drivers definition
Semiotics for market research
Co-creation and validation
Product and service design
Make strategic solutions tangible through a human centric approach and develop, in synergy with clients, a plan for implementation.
Concept design & storytelling
Service system design
Product design & industrialization
Implementation advisory
Collaborative training
Disseminate new ways of thinking within your company while applying this approach to real challenges.
Fostering innovation culture
Design thinking dissemination
Human centric methodology
Educational programs
What people say about us
Pocket formats
The service dedicated to focused market research, where people's perspective acts as the key to discover new possibilities for your business.
The method for facilitated thinking, communication and problem solving to use with organisations, teams and individuals to achieve “lean forward meetings”.
Selected projects
We imagined the future of breakfast and packaged bread for Barilla customers
Through our human-centric approach we helped Barilla to envision how new consumer habits are shaping modes of consumption. This resulted in a wide variety of food concepts and product innovation that are gradually being released.
We helped Credem bank put customers at the center of their digital transformation
To create the new app, users were directly involved in identifying essential features. Because there is nothing more personal than entering the bank from your smartphone.
We imagined scenarios that create a link between coffee and wellbeing
What does it mean to associate coffee and wellbeing? In this project we gave shape to Lavazza’s vision regarding coffee and consumer’s wellbeing by creating a manifesto and a diverse range of concepts.
We helped envisioning the future of the trade contact center integrating the strengths of diverse teams
To improve operational performance and elevate the quality of the experience for both travel agents and operators, we lead a participative process that resulted in a new service model that combines technological and organisational innovations.