IED: MASTER IN STRATEGIC DESIGN AND APPLIED RESEARCH

IN 2004 WE WERE INVITED TO DESIGN A PLATFORM FOR  advanced learning: the Master in Strategic Design and Applied Research for the “Istituto Europeo di Design” (IED) in São Paulo, Brazil, Postgraduate Course applied to the areas of Fashion Design, Industrial Design, Graphic Design and Interior Design.

The Master program consisted in two educational independent phases , but strictly related, that would be completed in a two-year period of time. The first phase, Advanced Studies Program (Level 1 Master), with the duration between August of 2005 and September of 2006, proposed a theoretical project and a practical/strategic one. The second phase, the  Research Study Program (Level 2 Master), lasted from November of 2006 to June of 2007 and consisted in applying what was learned in the first phase in a Service Design Project with a real client, the SESC Sao Paulo.

The Master platform was a great success, launched with 93 students, divided in the 4 areas.