VRD + Johnson & Johnson: PATENT FOR INVENTION

The project “Clean as a Baby,” made for Johnson & Johnson, as well as having generated new products under development that will be coming soon in the market, has created a patent.

These results directly call the insight that have been generated through the use of the research method defined “from parent’s eyes”, which allowed us to observe in detail the behavior of the product in different routines of ‘Baby-care.