HOLOBOX – Tales of a research tool

A collaborative project with Marko Brajovic Studio (AMB) brought us to the concept of the “holographic box”. We made use of this illusion technique from the 19th century to tell the public of the HSM – Brazil Design Week 2010 the “ Tales of a Research Tool”. It was one of the windows of the large box placed at VRD RESEARCH’s exhibition stand.

The visitors had the opportunity to view a hologram through this window, where physical objects, together with visual effects allowed them to feel they were interacting with the research tools used by VRD RESEARCH in many of the projects.

VRD RESEARCH “Holographic Box” would not be complete without the work of Lucca del Carlo, who was responsible for the production, structure and edition of the visual effects.